When I first started out online, I used StatCounter. It was free and worked for me in the beginning. The more traffic my sites started to generate, the more options and control I wanted over my site statistics. I came across Google Analytics in a Google search…imagine that! Google Analytics is FREE, easy to setup, and you can manage several websites within one account.
One of my favorite features is the In-Page Analytics. This allows you to view where your visitors are clicking on your site. It’s a great way to get an idea of how your site is used and what areas are working the best.
I recommend giving Google Analytics a try. All the features might seem overwhelming at first, but the more and more you learn about it, the more you’ll love it!